Kim Kardashian “Kimono” Shapewear Brand Name Scrapped | MyStreetz Magazine Kim Kardashian “Kimono” Shapewear Brand Name Scrapped – MyStreetz Magazine

Kim Kardashian “Kimono” Shapewear Brand Name Scrapped

Kim Kardashian “Kimono” Shapewear Brand Name Scrapped

Considering the huge backlash and bad press that came with Kim Kardashian announcing ‘Kimono” as the brand name for her shapewear (with many people claiming the name of the line was appropriating Japanese culture), she has now reconsider by scrapping Kimono and will announce a new name in the coming days.

She wrote on twitter,

“I am always listening, learning and growing – I so appreciate the passion and varied perspectives that people bring to me,” wrote Kardashian on Twitter Monday morning (Jul. 1). “When I announced the name of my shapewear line, I did so with the best intentions in mind.”

“My brands and products are built with inclusivity and diversity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name,” she continued. “I will be in touch soon. Thank you for your understanding and support always.”

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