Pharrell Williams takes over Louis Vuitton SS24 and debuts his first menswear collection with the Parisian fashion house, starting with chromatic LV-monogrammed Speedy bags and pixelated camouflage. Louis Vuitton and Pharrell Williams set their Fashion show in Paris at the illuminated Pont Neuf – the iconic bridge which has spanned the river Seine for 445 years – and allure the viewers with the collection of the new men’s creative director before the scenic view of the Eiffel Tower.